Book

Decisive 2013

By Chip Heath, Dan Heath

  • Decision making, New York Times bestseller, Success, Success in business

The four principles that can help us to overcome our brains' natural biases to make better, more informed decisions – in our lives, careers, families and organizations. In Decisive, Chip Heath and Dan Heath, the bestselling authors of Made to Stick and Switch, tackle the thorny problem of how to overcome our natural biases and irrational thinking to make better decisions, about our work, lives, companies and careers.

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Character

Spare, contemporary, classical in form and warm.

  • sparerichly built
  • contemporarynostalgic
  • classical in formformally daring
  • warmbleak
  • earnestironic

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