- Attitude (Psychology), Political psychology, Public opinion, Public opinion polls
Zaller develops a comprehensive theory to explain how people acquire political information from the mass media and convert it into political preferences, and applies it to both domestic and foreign policy, trust in government, racial equality, presidential approval, and voting behaviour.
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Character
Cool, earnest, grave and classical in form.
- cooloverwhelming
- earnestironic
- gravecomic
- classical in formformally daring
- sparerichly built
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About the book
- Author
- John Zaller
- First published
- 1992
- Pages
- 367
- Publisher
- Cambridge University Press
- Editions
- 2
- Language
- English
- ISBN
- 9780521407861
Where to read
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