- Brainwash, Marketing, Propaganda, Psychology
“Bernays' honest and practical manual provides much insight into some of the most powerful and influential institutions of contemporary industrial state capitalist democracies.”—Noam Chomsky
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Character
Cool, grave, classical in form and spare.
- cooloverwhelming
- gravecomic
- classical in formformally daring
- sparerichly built
- earnestironic
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About the book
- Author
- Edward L. Bernays
- First published
- 1928
- Pages
- 159
- Publisher
- Independently Published, H. Liveright, Blackstone Audio, Inc.
- Editions
- 24
- Language
- English, French, Spanish
- ISBN
- 9781939438805
Where to read
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On Open Library, 19 have read it and 145 want to.
“The conscious and intelligent manipulation of the organized habits and opinions of the masses is an important element in democratic society.”
Edward Louis Bernays was an Austrian-American pioneer in the field of public relations and propaganda, referred to in his obituary as "the father of public relations". Bernays was named one of the 100 most influential Americans of the 20th century by *Life*. He was the subject of a full length biography by Larry Tye called *The Father of Spin* and later an award-winning 2002 documentary for the BBC by Adam Curtis called *The Century of the Self*
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